New Board Leads Way for 2018

Atherton Tablelands, 14th December, 2017 – Tourism on the Atherton Tablelands is flourishing with a big push in social media marketing leading the way.

Chairman of Tropical Tablelands Tourism Michael Trout told the organisation’s recent AGM that the group’s website reached over 133,000 visitors, 13,000 more than the previous year.

“Engagement with potential visitors via the Discover Atherton Tablelands Facebook page also continued apace and now has 16,622 fans,” Mr Trout said.

Traditional and social media were part of a unified strategy with the production and distribution of 110,000 copies of the 2017/18 Discover Atherton Tablelands Visitors Guide.

“As well there were more than 100,000 downloads of the web version and the Discover App.”

Another highlight Mr Trout outlined in a busy year for Tropical Tablelands Tourism was the ongoing promotion of the themed self-drive itineraries, which this year included new categories: Anzac and Markets and Galleries.

He said Tropical Tablelands Tourism had also prepared and distributed more than 16 media stories, made newsletter contributions and digital content.

The region had also received “destination exposure under the banner of Drive North Queensland at the three-key caravan shows in Brisbane, Sydney and Melbourne, and at all other major shows throughout Australia under the banner of Caravanning Queensland.”

“The organisation had a successful period with a membership rise in the last year to 195.”

Mr Trout expressed gratitude to all those who served on the board: Ghis Gallo, The Crystal Caves; Bram Collins, Undara Experience; Linda Jaques, Jaques Coffee; Boston Curry, Lake Barrine Teahouse; Margo Watkins, Rainforest Heart; Peter Danford, Cedar Park Rainforest Retreat; Laurence Jones, Rainforest Gems; Patrice Fletcher, BIG4 Atherton Woodlands Tourist Park; Angela Freeman, Wildlife TNQ; Cr Bronwyn Voyce, Tablelands Regional Council and Cr Nipper Brown, Mareeba Shire Council.

The 2018 board members are Kuranda Region Angela Freeman, Wildlife TNQ; Southern Region 1 Patrice Fletcher, BIG4 Atherton Woodlands, Southern Region 2 (Malanda, Yungaburra, Peeramon, Tarzali) Tracy Klaproth, On the Wallaby; Southern Region 3 Margo Watkins, Rainforest Heart, Outback director Bram Collins, Undara Experience; and Special Interest Director Edward Nye, Rainforest Bounty and Cr Samantha Banks from Tablelands Regional Council.

At the AGM, the Board took the opportunity to thank Mr Trout as outgoing Special Interest Director and Chair for the last 12 years, for the tireless energy and unique experience he has contributed during this time.

Ghis Gallo will take on the role of Chair in 2018, Cr Nipper Brown will be Vice Chair, Treasurer will be Angela Freeman and Secretary will be Bronwyn Jones.

There is a vacancy for a Director in the Northern region 1 (zone 1) – representing members in the towns and surrounding areas of Chillagoe; Dimbulah; Mareeba; Julatten; Mount Carbine and the Tablelands gateways of Mossman/Port Douglas; Daintree & Cooktown

ENDS

 

Interviews: Michael Trout, Chair of Tropical Tablelands Tourism M: 0412 183 194

E: michael@blazingsaddles.com.au

 

ISSUED BY:

Tanya Snelling

Strategic PR

P 0417 202 663

E Tanya@strategicpr.com.au


Posted by Tanya Snelling under Corporate News, Industry News, Member News | Posted on 14th Dec 2017

Michael Trout’s Farewell Speech

Presented by Michael Trout, 13th December 2017

Wow, 12 years.

Someone once told me that year by year not much changes. But decade by decade there is much change.
When I was coerced by a very strong South African, Ian McLaughlin, back in 2005 I thought why not stop whinging and give it a go. (more…)


Posted by Bronwyn under Corporate News | Posted on 13th Dec 2017

2017 Annual General Meeting

Atherton Tablelands Promotion Bureau Ltd (ACN 010 684 241) trading as Tropical Tablelands Tourism

2017 Annual General Meeting

The 2017 TTT will be held on Monday 27th November, 1:30 pm
at Destiny Cafe, Atherton
(Following the TEQ TTNQ Best of Queensland Experiences Program workshop)

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Posted by Bronwyn under Corporate News | Posted on 1st Nov 2017

Gypsy Wagon to captivate “Glampers”at Julatten paradise

Glampers seeking a luxurious get-away experience with a difference have a novel treat in store with the completion of Julatten Joinery’s handcrafted, bespoke, full-sized Romany-style gypsy wagon. (more…)


Posted by Bronwyn under Corporate News, Industry News, Member News, Tablelands News | Posted on 15th Jun 2017

Rainforest Heart showcased in the FIAL Food Innovation 2017 book

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Posted by Bronwyn under Corporate News, Industry News, Member News, Tablelands News | Posted on 14th Jun 2017

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Posted by Bronwyn under Corporate News, Industry News, Member News, Tablelands News | Posted on 13th Jun 2017

Mobile Billboard to “Discover” the Atherton Tablelands

A unique campaign that will take the Atherton Tablelands “to the road” will kick off at Tolga Woodworks today, April 19, coinciding with the launch of Tropical Tablelands Tourism’s (TTT) Discover visitor guide.

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Posted by Bronwyn under Corporate News, Industry News, Member News, Tablelands News | Posted on 20th Apr 2017

Members to get hands on advice in Tourism Workshop

Tropical Tablelands Tourism (TTT) members are being encouraged to attend a specialist training workshop next Tuesday, March 21.

(more…)


Posted by Bronwyn under Corporate News, Industry News, Member News, Tablelands News | Posted on 16th Mar 2017

TTT Workshop March 2017

Want to attract more visitors to your business?

Attend this free workshop to discover the tools and resources available to promote your business
through digital and print media channels and the strategies to engage with industry trade. (more…)


Posted by Bronwyn under Corporate News, Industry News, Member News, Tablelands News | Posted on 2nd Mar 2017

Self-Drive Campaign Key Focus for 2016

A targeted self-drive campaign highlighting themed trails on the Atherton Tablelands along with a continued push in the digital space are just some of the highlights for Tropical Tablelands Tourism (TTT) in the 2015/16 financial year. (more…)


Posted by Bronwyn under Corporate News, Industry News, Member News, Tablelands News | Posted on 19th Jan 2017

Free Visitor Guide

Published annually by Tropical Tablelands Tourism, Discover magazine is our free 54 page regional guide, full of places to go and things to do.

View Online

Discover App

Discover magazine is the region's premier visitor guide offering the latest travel information on places to go and things to do.

Self-Drive Itineraries

A series of self-drive itineraries available on the Discover App or under 'What to Do' to plan your visit to the Atherton Tablelands.

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